Adobe’s CEO, Shantanu Narayen, said Tuesday that Adobe has officially started development of a Flash player suitable for use on Apple’s iPhone and hopes to finish development by June.
Narayen made the comments during a conference call with investors, explaining that Apple’s recent release of an iPhone software developers kit (SDK) has afforded his company the necessary tools to finally begin work an iPhone version of Flash Player.
“We believe Flash is synonymous with the Internet experience, and we are committed to bringing Flash to the iPhone,” he said. “We have evaluated (the software developer tools) and we think we can develop an iPhone Flash player ourselves.”
Adobe hopes to deliver their missing product via Apple’s new App Store, set to open in June alongside the release of iPhone software version 2.0.
So much for Jobs’ comments about the iPhone not being able to support Flash because of a limitation with the Flash player. It seems ridiculous that Apple’s position is a limitation in the Flash Player given that the Flash Player works perfectly on the Nokia 810, countless other portable devices, the Skyfire browser, Pocket IE, and Opera Mobile 9.5. I am very happy to hear about Adobe’s new position on the issue.
Learn more about Punchkick Interactive’s iPhone software development capabilities.
Yesterday, Bill from Adobe announced that Microsoft has licensed Flash Lite 3 and Reader LE for future Windows Mobile based devices. Flash Lite 3 will be pre-installed in the Internet Explorer Mobile browser on future Windows Mobile devices. Additionally, Reader LE will be pre-installed to allow consumers to open and view PDF documents while they’re away from their computer.
How many Windows Mobile devices
Recent information for Windows Mobile devices states that devices were 11 million shipped in 2007 and 20 million are expected in 2008. Also, according to Strategy Analytics, in 2007 1/3 of Windows Mobile devices shipped in North America (33%) with other regions representing other values: Western Europe (29%), APAC (20%) and the rest of the world (18%). Visit Microsoft to provide guidance on future handset shipments but you can visit their site to get a sense of the range of devices they have in market today. This deal is different than other licensing agreements Adobe has with OEMs. Because the license agreement is with Microsoft, it will be part of their Windows Mobile OS in the future meaning any OEM that will ship a Windows Mobile device will have Flash Lite 3 pre-installed. Today these OEMs include HTC, iMate, Samsung and others.
CLEVELAND, Ohio (March 2, 2008) – Punchkick Interactive recently unveiled a brand new site that aims to expand its reach into the mobile market. The new site details a number of mobile marketing services previously unavailable on www.punchkickinteractive.com, and presents a brand-new overall look.
“As Punchkick Interactive has grown, we’ve learned more about what our clients know and don’t know about mobile marketing. For us, launching a new site is an opportunity to apply our knowledge in a way that will help existing and potential clients become more familiar with the enormous number of mobile marketing tactics available,” said Punchkick Interactive’s Zak Dabbas. “It’s really exciting to launch a new site with a fresh perspective and new work to exhibit.”
About Punchkick Interactive Inc.
Punchkick Interactive™ is a full service mobile marketing firm that creates Flash® Lite™ screensavers, mobile games and custom applications, text-message campaigns, branded mobile Web sites and blogs, Bluetooth broadcasting campaigns, 3gp video for mobile, and more. For additional information visit www.punchkickinteractive.com or call (800) 549-4104.