Mobile Marketing Blog

This is very exciting news as I can’t think of a single thing that could more quickly expand the reach of Flash Lite.

Sony Ericsson brings Flash Lite to Java ME

Sony Ericsson announced today at its Developer World conference plans for a new technology that bridges Adobe Flash Lite and Java ME development platforms.

The technology, called Project Capuchin, allows Java ME (formerly known as J2ME) applications to use Flash Lite as the front-end interface for mobile phone applications.

“In using Flash, you typically can’t access properties of the phone. But with Capuchin, you can get at information and applications in the phone and use that info with the Flash display,” said Christopher David, director of long-term platform planning at Sony Ericsson.

The Java ME/Flash Lite connection will be a two-way street, so both can invoke the other, according to Ulf Wretling, director of Sony Ericsson Developer World. But most importantly, Flash content is packaged as a Java JAR file for use on Java ME-compatible mobile phones.

Read the full article on InternetNews.com


Comments

  1. Jensa
  2. April 30th, 2008 at 15:33 | #3

    Sweet. thanks!

    Ryan Unger
  3. April 30th, 2008 at 16:30 | #4

    “This is very exciting news as I can’t think of a single thing that could more quickly expand the reach of Flash Lite.”

    I can. Wait till tomorrow. :)

    Scott Janousek
  4. May 2nd, 2008 at 12:17 | #5
    Felipe Andrade
  5. May 2nd, 2008 at 13:42 | #6

    @Felipe yeah, but even more powerful?

    J

    Jensa
  6. October 12th, 2008 at 10:46 | #7

    very interesting. Thanks for sharing this Ryan.

    I.Adam
  7. November 26th, 2008 at 04:09 | #8

    great! i use Motorola V3X..
    but flash player dont support my handphone..
    where can i download this ”flash jar file”?

    ewan
  8. February 7th, 2010 at 12:45 | #9

    yeah……that’s great…

    enterzone
  1. No trackbacks yet.

Brand Experience

Pearson
intel
Allstate
Liquid Wrench
Qualcomm
ups
ASPCA
Motel 6

Punchkick Interactive in the news

Punchkick Interactive and Keathley Advertising Team Up to Create GE Mood Lighting Cam iPhone App
—June 5, 2010,

Punchkick Interactive, a Chicago-based mobile marketing company, and Keathley Advertising, an Akron-based advertising agency, today announced the launch of the GE Mood Lighting Cam iPhone app.

Junior Interactive Designer
—June 30, 2011,

General Qualifications: Represent the company while interfacing with clients, vendors, and colleagues. Demonstrate raw talent, willingness to take initiative, act independently, and work effectively within a professional environment with a polished and intellectually strong presence. Exercise good judgment, have superior people skills and excellent oral and written communication abilities. Basic Qualifications: 1 – 2 years [...]