The mobile marketing blog by Punchkick Interactive covers mobile marketing tactics such as Flash Lite advergames, text message campaigns, iPhone applications, mobile Web site design, emerging technologies and more.
This is very exciting news as I can’t think of a single thing that could more quickly expand the reach of Flash Lite.
Sony Ericsson announced today at its Developer World conference plans for a new technology that bridges Adobe Flash Lite and Java ME development platforms.
The technology, called Project Capuchin, allows Java ME (formerly known as J2ME) applications to use Flash Lite as the front-end interface for mobile phone applications.
“In using Flash, you typically can’t access properties of the phone. But with Capuchin, you can get at information and applications in the phone and use that info with the Flash display,” said Christopher David, director of long-term platform planning at Sony Ericsson.
The Java ME/Flash Lite connection will be a two-way street, so both can invoke the other, according to Ulf Wretling, director of Sony Ericsson Developer World. But most importantly, Flash content is packaged as a Java JAR file for use on Java ME-compatible mobile phones.
I stumbled across the self-proclaimed “World’s Largest PDA Database,” and as soon as I did I thought, “I can finally get a tally of how many Windows Mobile 2002, 2003 or 5.0 devices are on the market!” In total I found 584 devices. Unfortunately, however, there is no data on the penetration of these devices.
Why is this important? Adobe offers installers for Flash Lite 2.1 for Windows Mobile 5.0, Flash Player 7 for Pocket PC 2003, and the Flash Player 6 for Windows Mobile 2002. Although this does not have the mass market appeal of Verizon Wireless, it is certainly notable.
Note: This version of Flash Player is for the individual use of developers of Pocket PC devices. For more information about Adobe’s Flash Player distribution policy read the FAQ.
When you download the free player, it is provided “as-is”—which means that Adobe will support it only for Windows Mobile 5 and Pocket PC 2003 OS devices through available online resources on our website. If you experience any problems for non-certified devices, you should discuss them with other developers in various forums.
Nokia Germany has posted the N96 specs. There are still no official images, but I imagine that it will be similar to the N95. The most notable visual changes will be the size; the N96 is slightly longer and wider, but .7 inches thinner than the N95. No official release date as of yet.
Quadband EDGE
Dualband HSDPA 850/2100 MHz
DVB-H Class C
92 cc volume
125 gram weight
103 x 55 x 18 mm
16 GB internal memory AND a microSD slot; 24 GB total if you spend an extra $80
950 mAh battery
6.1 cm (2.8 inch) 320×240 display with 16 million colors
3.5 mm headphone jack
WiFi (802.11b/g)
AGPS
5 megapixel camera with Carl Zeiss lens that also does VGA video recording at 30 FPS
Dual LED flash that can also be used when video recording
S60 3rd Edition Feature Pack 2 (Flash Lite 3 enabled web browser included)
Every once in a while—perhaps as often as the solar equinox or emergence of the breeding cicadas—I open my mouth and say something I later regret. And when I do so, I feel it is my duty to own up to my mistake. So, with my sneaker on my plate, I apologize to all of you about my July 5th rant, Why a True Apple Fan Would Never Buy an iPhone.
Why, you ask? Allow me to explain.
I decided that I needed a smart phone with true email capabilities about two months ago. Looking around at the options out there, I wasn’t particularly blown away by any of the smart phones I played around with at the Verizon store. On second look, the iPhone started to seem like a phone I could (*ahem) learn to live with.
Fast forward two months.
My iPhone and I are best friends, and in some countries, possibly married. I absolutely cannot live without it. The email software is incredible and syncs perfectly with my .Mac account and IMAP business account. The camera is beautiful and I find myself constantly taking pictures with my phone—something I’ve never done in the 11+ years I’ve been a cell phone user. I use the iPhone religiously for iPod purposes, and my video podcasts have never looked better. And the Safari browser has proven to be a mid-argument-dispute-resolution miracle on more than one occasion.
Sure, the iPhone has some problems. Edge isn’t too quick, and 8 gigs just isn’t enough memory. But the goods FAR outweigh the bad. Software updates have even fixed a number of the issues I once complained about. Reading through my previous post, I’ve had to ask myself: Am I so jaded that a technical marvel like the iPhone can elicit a complaint from me?
Mr. Jobs, if you’re reading this, please accept my apology. Please continue to deliver me gadgets like the iPhone. And please forgive us tech-geeks when we are overly critical. We don’t mean it.
Engadget created a great 15 minute presentation of the new LG Prada phone interface. For those who are still interested in the iPhone (and it’s competition), this video is a must.
In an effort to keep up with the touchscreen buzz generated by Apple’s iPhone, Samsung as created the F700. The F700 is part of Samsung’s new Ultrasmart line of phones and sports 7.2 Mbps HSDPA, a 5 megapixel shooter, your typical media functionality, Bluetooth, 2.78 inch touchscreen display, and a slick looking interface designed by Adobe.
Samsung on Thursday unveiled what it says is one of the world’s most advanced smartphones. Closely resembling the minimalist design of the iPhone, the Ultra Smart F700 is conspicuously targeted at “the recent trend” in touchscreens, according to the Korean company. A 2.8-inch, 440×240 screen is used to control calling, Internet, and music functions. It further includes VibeTonz, a vibration system introduced in the recent W559 that simulates tactile feedback to touchscreen presses. A further resemblance to its American counterpart is a singular navigation button. In contrast to Apple’s device, however, the F700 also contains a slide-out physical keyboard for messaging and heavy-duty browsing.
According to Pogue’s Posts (Tech editor for the NY Times), The iPhone does not and will not run Flash. It makes sense from a marketing perspective—keep out free games, apps, and videos—but this makes me sad.
Here is an excerpt from Pogue’s article (p.s. He actually played with one):
Can it be used with anything but Cingular? –No.
Can it run Mac OS X programs? –No.
Can I add new programs to it? –No. Apple wants to control the look and feel and behavior of every aspect of the phone.
Does it run programs from Palm, Symbian, Windows? –No.
Does it have games? –No.
Does it have GPS? –No. Does the Web browser support Flash or Java? –No.
Markoff: “What about all those plugins that live within Safari now, like Flash or like Java or like JavaScript?”
Jobs: “Well, JavaScript’s built into the Phone. Sure.”
Markoff: “And what are you thinking about Flash and Java?”
Jobs: “Java’s not worth building in. Nobody uses Java anymore. It’s this big heavyweight ball and chain.”
Markoff: “Flash?”
Jobs: “Well, you might see that.”
Markoff: “What about YouTube–”
Jobs: “Yeah, YouTube—of course. But you don’t need to have Flash to show YouTube. All you need to do is deal with YouTube. And plus, we could get ‘em to up their video resolution at the same time, by using h.264 instead of the old codec.”
——-
So the DEFINITIVE answer now is: NO Java, MAYBE Flash.
This is not news to most of us, but alas, this phone is beautiful and it is so close to launching in the US—I couldn’t resist. The Nokia N-95 is due out the first quarter of 2007. Learn more at the N-95 WOM blog As Scott might say, Frigg’in sweet.
If anyone is interested in designing or developing WAP sites for mobile phones, I have found some very useful information and put together this list of 11 essential tools for mobile Web development. You can also learn more about Punchkick Interactive’s mobile WAP and Web Site development capabilities.
Tools and Resources:
1.Mobi Ready score
Get your free page analysis and Mobi Ready score. This report tests the mobile-readiness of your site using industry best practices & standards
2.XHTML mobile phone emulator
Type in your .com / .net / .org / .biz, etc. site address and you can check how your site looks to a typical mobile phone user. Available handsets are the Nokia n70 and a Sony K750.
4.The Mobile Domainatron
The Mobile Domainatron demonstrates a domain name’s mobile usability including: Calculating total keystrokes required to input the domain name on a typical i-mode mobile.
5.Mimic
Mimic (formerly i-Mimic) emulates either an N400i (European) or N505i (Japanese) i-mode mobile. Simply enter a URL and select the mobile you want to emulate.
6.YOSPACE.com phone emulators
You can either use the free online emulator for the 40+ handsets or you can use the standalone developer version on your PC. From here you can download the standalone version with a restriction of 5 minutes of use. Alternatively, you can buy a single user license is £299 + UK VAT.
7.WURFL - the Wireless Universal Resource File
The WURFL is an XML configuration file which contains information about capabilities and features of several wireless devices. The main scope of the file is to collect as much information as possible about all the existing wireless devices that access WAP pages so that developers will be able to build better applications and better services for the users.
8.Article :: The Mobile Web Top 10
Pukupi’s top 10 hints for building interoperable mobile web sites really spells out much of what has been questioned regarding mobile Web site development.
9.Article :: Making Small Devices Look Great
Opera has put together this wonderful resource that gives code examples, tips, and emulator advice for developing mobile XHTML pages.
11.Blog :: http://www.handheldusability.com/
Handheld Usability is the first book to cover the emerging field of handheld product design. The book covers everything from product design cycles to optimum menu length and audicon (audio-icon) characteristics. Read the first chapter and preview other sections here.
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