It’s very exciting that the (INTEL NATIVE!) CS3 has been released. This is meant to highlight the major new features. Mainly, integration, integration, integration. I will be updating this as the presentation from Adobe goes on.

Photoshop Extended

Flash Video integrated.

Import Video frames to layers.

Stack Mode blends changes in pixels between frames of video.

Color Widget built using Apollo.

Dreamweaver

GUI AJAX Integration. Dreamweaver CS3 has GUI widgets that you can drag and drop onto your Web design. XML controlled data.

Check browser compatibility tool shows coding problems before they start. Dreamweaver checks for problems with every major Web browser.

CSS Advisor is a new, community run Web site within Adobe.com.

Illustrator

Illustrator integrates seamlessly with Flash and now includes some of the Flash-style editing tools.

Live Color.

Flash

File::Import:: — Dialog Box looks to the layers of Photoshop and Illustrator files and automatically creates movie clips and dynamic text boxes based on the layers you choose. VERY EASY .ILL and .PSD integration.

You can now save “styles” for your animations. This allows you to copy motion tweens as Action Script 3.0. Then-you can paste the Action Script somewhere else and duplicate the animations.

Video Production

INTEL NATIVE!!!!!!!!!

Now you can import SWFs into After Effects CS3! The animation is retained! It’s about time.

AMG! Now you can import Photoshop’s vanishing points and animate a 3D model of a still image in After Effects CS3.

Puppet Tool: Lets you take a still image and it lets you create organic character animations. AMG! You must see the demo of this. It is amazing.

Dynamic Link Feature: On the Mac, bring After Effects CS3 compositions and dynamically link them into Premere Pro CS3. Then, edit the original file back in After Effects with no need to render.

Time Remapping is premere pro feature that lets you add variable speed time changes on video content. This means, you can go from normal speed, to slow-mo, to high speed, all within the Premere Pro CS timeline.

AMG! Amazing. Amazing. Visual editor within Adobe Soundbooth lets you delete background sound out of audio files with a marquee tool.

Adobe Encore is available on the Mac, finally.

Author once, then you can output three different files. Standard Deff, Blu-Ray Hi Deff, or Flash.

The Flash output from Encore brings in interactive features such as menu screens and subtitles.

Adobe Media Encoder lets you output directly to mobile devices.

Device Central

Integrated into nearly every component of the Creative Suite.

Several hundred devices.

Emulates processor performance of devices.

Preview video from Adobe Media Encoder.

NOW FOR THE PACKAGES:
Adobe Creative Suite 3 Design Premium
Design content for today — and tomorrow — with Adobe® Creative Suite® 3 Design Premium software. Design Premium combines all-new versions of essential tools for professional page layout, image editing, illustration, and Adobe PDF workflows with new tools for creating engaging websites, interactive experiences, and mobile content.

Adobe Creative Suite 3 Web Premium
Adobe® Creative Suite® 3 Web Premium software offers a complete solution for creating interactive websites, applications, user interfaces, presentations, mobile device content, and other digital experiences. Get everything you need to prototype your project, design assets, build web experiences, and efficiently maintain and update content. Work on your choice of Mac or Windows®.

Adobe Creative Suite 3 Master Collection
Express your ideas in print, on the web, in film and video, and on mobile devices with Adobe® Creative Suite® 3 Master Collection software. Combines Adobe InDesign® CS3, Photoshop® CS3 Extended, Illustrator® CS3, Acrobat® 8 Professional, Flash® CS3 Professional, Dreamweaver® CS3, Fireworks® CS3, Contribute® CS3, After Effects® CS3 Professional, Adobe Premiere® Pro CS3, Soundbooth™ CS3, and Encore® CS3, and also includes Adobe Bridge CS3, Version Cue® CS3, Device Central CS3, Dynamic Link, Adobe OnLocation™ CS3 (Windows® only), and Ultra® CS3 (Windows only).

Links
http://www.adobe.com/creativelicense/
http://www.adobe.com/products/creativesuite/launchevent/webcast/
http://www.adobe.com/products/creativesuite/design/
http://www.adobe.com/products/creativesuite/web/
http://www.adobe.com/products/creativesuite/production/
http://www.adobe.com/products/creativesuite/mastercollection/

Tags: Adobe, Advergames, CS3, css, Design, Flash, ie, Mobile, mobile devices, Mobile Marketing, PDA, PR, punchkick, update
Posted in Adobe, CS3, Design, Dreamweaver, Flash, Flash Lite, Illustrator, Mobile, Mobile Marketing, Mobile Video, Photoshop, Press Release, Punchkick Interactive

Since this will be the first official release since the merger of Adobe and Macromedia, a new version of Flash seems likely.

Via Adobe.com

An invitation from Adobe
A new era in creative expression is about to unfold, freeing us to color outside the lines, to think in multiple dimensions, to engage audiences like never before.

On March 27, 2007, at 3:30 p.m. Eastern time, Adobe Systems will host a webcast of the official launch of Adobe® Creative Suite® 3, live from New York City. To participate, visit http://www.adobe.com/products/creativesuite/launchevent/ on March 27.

Tags: Adobe, CS3, Flash, ie, Mobile Marketing, PR
Posted in Adobe, Design, Flash, Mobile Marketing, Mobile Video

Bluestreak Technology, Inc., the developer of the award-winning MachBlue™ platform for mobile phones and digital television, announced this week that MachBlue Mobile will be commercially available for J2ME-compatible mobile phones.

MachBlue Mobile implements a subset of the Flash 7 specification, supplemented with the MachBlue Mobile API enabling enhanced handset control and integration.

MachBlue’s unique APIs give complete control over device functionality, without the need for low-level coding. The platform also minimizes memory usage, maximizes execution speed, and retains application portability.

Developers use MachBlue Studio, in tandem with Adobe Flash to quickly create mobile applications. And the same developers can easily use MachBlue Studio to create companion applications for digital TV set-top boxes.

MachBlue™ Studio, Mobile Edition

• Enables live, one-click testing from the developer’s PC to the target handset
• Fully integrated with Flash® authoring tools, available from Adobe Systems
• Includes tutorials, integrated help, and code samples
• Includes Windows® emulator for easy content testing
• Supports standard image types, including GIF, PNG, and JPEG
• Includes robust extensibility layer for easy access to new hardware and software features

MachBlue™, MachBlue™ Studio, and the Bluestreak logo are trademarks of Bluestreak Technology, Inc. Adobe and Flash are registered trademarks of Adobe Systems, Inc. in the United States and/or other countries. Windows is a registered trademark of Microsoft Corporation.

Source: Flash Lite Yahoo User Group

Tags: Adobe, developer, Flash, Flash Lite, ie, J2ME, Java, MAX, Microsoft, Mobile, Mobile Marketing, PR, punchkick, Tutorials
Posted in Adobe, Bluestreak, Flash, MachBlue, Mobile, Mobile Marketing, Mobile Video

Via Doug and Gadgetell:

In an effort to keep up with the touchscreen buzz generated by Apple’s iPhone, Samsung as created the F700. The F700 is part of Samsung’s new Ultrasmart line of phones and sports 7.2 Mbps HSDPA, a 5 megapixel shooter, your typical media functionality, Bluetooth, 2.78 inch touchscreen display, and a slick looking interface designed by Adobe.

and

Via Electronista:

Samsung on Thursday unveiled what it says is one of the world’s most advanced smartphones. Closely resembling the minimalist design of the iPhone, the Ultra Smart F700 is conspicuously targeted at “the recent trend” in touchscreens, according to the Korean company. A 2.8-inch, 440×240 screen is used to control calling, Internet, and music functions. It further includes VibeTonz, a vibration system introduced in the recent W559 that simulates tactile feedback to touchscreen presses. A further resemblance to its American counterpart is a singular navigation button. In contrast to Apple’s device, however, the F700 also contains a slide-out physical keyboard for messaging and heavy-duty browsing.

Better photos can be found here.

Tags: Adobe, Apple, Design, iPhone, korea, Mobile Marketing, PR, punchkick, Samsung, Smartphone
Posted in 3G, Adobe, Apple, Design, Flash Lite, Mobile, Mobile Marketing, Mobile Video, PDA, Samsung, Smartphone, WAP

Via Gizmodo, Nokia may unveil the N77, a consumer-aimed, moderately priced cellphone with TV capabilities.

Big bad Reuters let it slip that Nokia will unveil at the 3GSM conference in Barcelona next week the N77, a consumer-aimed, moderately priced cellphone with TV capabilities. The N77, which should resemble other N7x phones like the N70 here, will be able to receive TV broadcast by way of DVB-H, a nascent mobile TV technology that is currently undergoing tests in several markets around the world. So what?

Nokia wants to jump start the mobile TV market, which up until now has really only taken off in Korea, if that. And no, we’re not talking about downloading hot videoz picked out by your cellphone carrier, but actual programming. One problem seems to be that people just aren’t that excited to watch video on their mobile devices if the screen isn’t large enough. We should find out more once the Barça conference hits, hopefully with pretty pics of the phone, too.
– Nicholas Deleon

The only question left—will it have Flash Lite? My guess is yes.

Tags: cell, Flash, Flash Lite, ie, korea, Mobile, mobile devices, Mobile Marketing, Nokia, PR, punchkick
Posted in 3G, DVB-H, Flash Lite, Mobile, Mobile Marketing, Mobile Video, Nokia, Punchkick Interactive, WAP

If anyone is interested in designing or developing WAP sites for mobile phones, I have found some very useful information and put together this list of 11 essential tools for mobile Web development. You can also learn more about Punchkick Interactive’s mobile WAP and Web Site development capabilities.

Tools and Resources:

1. Mobi Ready score
Get your free page analysis and Mobi Ready score. This report tests the mobile-readiness of your site using industry best practices & standards

2. XHTML mobile phone emulator
Type in your .com / .net / .org / .biz, etc. site address and you can check how your site looks to a typical mobile phone user. Available handsets are the Nokia n70 and a Sony K750.

3. Submit Your Mobile Site to yahoo.com
This form lets you submit a mobile site to yahoo.com so that the mobile site will be included in search results when someone searches via their mobile handset at http://wap.yahoo.com.

4. The Mobile Domainatron
The Mobile Domainatron demonstrates a domain name’s mobile usability including: Calculating total keystrokes required to input the domain name on a typical i-mode mobile.

5. Mimic
Mimic (formerly i-Mimic) emulates either an N400i (European) or N505i (Japanese) i-mode mobile. Simply enter a URL and select the mobile you want to emulate.

6. YOSPACE.com phone emulators
You can either use the free online emulator for the 40+ handsets or you can use the standalone developer version on your PC. From here you can download the standalone version with a restriction of 5 minutes of use. Alternatively, you can buy a single user license is £299 + UK VAT.

7. WURFL – the Wireless Universal Resource File
The WURFL is an XML configuration file which contains information about capabilities and features of several wireless devices. The main scope of the file is to collect as much information as possible about all the existing wireless devices that access WAP pages so that developers will be able to build better applications and better services for the users.

8. Article :: The Mobile Web Top 10
Pukupi’s top 10 hints for building interoperable mobile web sites really spells out much of what has been questioned regarding mobile Web site development.

9. Article :: Making Small Devices Look Great
Opera has put together this wonderful resource that gives code examples, tips, and emulator advice for developing mobile XHTML pages.

10. Article :: Global Authoring Practices for the Mobile Web
This document gives general guidelines for web developers and content authors who are searching for directions to help create sites for the mobile web.

11. Blog :: http://www.handheldusability.com/
Handheld Usability is the first book to cover the emerging field of handheld product design. The book covers everything from product design cycles to optimum menu length and audicon (audio-icon) characteristics. Read the first chapter and preview other sections here.

Tags: Advergames, Design, developer, ie, J2ME, japan, Mobile, Mobile Advertising, Mobile Marketing, Nokia, PR, punchkick, SEO, Sony, Wireless
Posted in 3G, Adobe, BREW, Design, Flash Lite, LBS, MMS, Mobile, Mobile Marketing, Mobile Video, Nokia, PDA, Punchkick Interactive, Samsung, Smartphone, SMS, Symbian, WAP

A post on Mobile Monday is reporting that Robert Redford has commissioned six independent filmmakers to create five short films, crafted exclusively for mobile distribution.

“Cell phones are fast becoming the ‘fourth screen’ medium, after television, cinema and computers,” said Sundance Institute president and founder Robert Redford. “We feel this experiment embodies fully, our quarter-century dedication to exploring new platforms to support wider distribution of independent voices in filmmaking. We are excited about bringing this opportunity to independent filmmakers and most excited to see what they will do with it,” added Redford.

Read more here: Robert Redford pilots handset movies

Tags: cell, cell phone, ie, Mobile, Mobile Advertising, Mobile Marketing, PR
Posted in Design, Mobile, Mobile Marketing, Mobile Video