Mobile Services Overview
We’re full-service, never-outsourced, eating-sleeping-breathing user-experience, mobile-marketing experts.
Strategy is where it all starts. And at Punchkick it means a lot of unique things.
Everything begins with strategy.
Strategy means a team of uber-talented folks working on-site with project stakeholders to learn everything possible about our client—and leaving those meetings feeling like a united team. It means making smart recommendations about how to spend each dollar as though it’s ten. It’s understanding the needs of our clients and recognizing what success truly means to them. It’s accepting that our clients are not the audience, and that we are not the audience. Rather, that our audience is the audience. And that everything we do must speak to that audience.
User experience underscores all that we do. And user experience starts with an understanding of the user.
We are not the audience. Our users are the audience.
Punchkick follows a UX-centric product development process that puts the user first. We start with research, as well as learnings about our target audience through surveys, interviews, client data and more. As we learn more about the landscape, we start to form hypotheses. These hypotheses are frequently tested and re-tested through two-week iterative design and development cycles that result in invaluable prototypes.
Through prototyping, Punchkick has the ability to validate and test hypotheses with the target audience. Are the features we’re proposing a hit? Are users following through the paths we need them to? All of this and more is answered through constant validation of prototypes with the folks that matter most: end users.
Native App Development
Punchkick’s native app development happens natively. As in, right here in our studio. Because Punchkick doesn’t outsource its development talent, the quality of our work is magnified tenfold. Maybe more.
App Development is a Unified Team Effort.
Designers need developers. And developers need designers. And so on and so forth. Our unified team works together to create industry-leading app experiences by capitalizing on the value of the team—not the individual. Above all, our collective experience is our greatest asset.
Future-scaleability isn’t always a top concern for clients at a project’s onset, but it’s something that’s incredibly important as later enhancements and upgrades come through the pipe. At Punchkick, those updates are easy to launch thanks to solid, elegantly designed codebases. Apps can and should be seen as evergreen. And future upgrades should be a breeze.
Mobile Web Development
Punchkick Interactive has worked with the world’s leading brands—including Microsoft, ESPN, and Marriott—to increase their mobile presence on a global scale. With nearly a decade of experience developing exclusively for mobile, Punchkick is at the cutting edge of the mobile web, using proprietary web technologies to create award-winning mobile sites that reach millions of users worldwide.
Mobile Phones Are Doing Serious Things In Web.
Clients are often surprised at the sheer power of mobile web browsers. So much of what occurs within a native app can happen right within a web browser—with mobile products ranging from games to web applications. Our dedicated mobile web team stays on top of the newest technologies and pushes mobile web boundaries every day. And the results are utterly amazing.